Team

Peter van Reijmersdal

Chief Executive Officer, Founder

Peter van Reijmersdal is a passionate entrepreneur and fervent industry observer. Before working in the IT industry, Peter graduated as a Chartered Accountant (RA) and EDP Auditor (RE) and worked for companies like Deloitte, DSM (Internal- and EDP Audits) and Foederer Group. In 1996 Peter founded VRC Netshopping bv as software distributor for E-Commerce software, which was renamed Softlution Nederland bv after the acquisition of the German company Softlution in 2004. Peter lives in Heerlen with his wife and 3 children.

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Luc Box

Chief Operating Officer, Co-founder

Luc Box gained as Chief Operating Officer a huge experience in the E-Business arena with lots of customer projects in different branches. Luc has over 25 years experience in IT. Luc started his first years in a 4GL development team and after that he joined Dataprocess that later became Cap Gemini. There he grew during 12,5 years to project manager and he managed multiple projects of more than 1.000 mandays. In april 2000 Luc joined VRC Netshopping and guided all the customer projects in Europe and the US. The last years his E-Business focus is more on the strategic collaboration with customers and the added value that E-Business can bring. Luc lives near to Hasselt together with his wife.

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Stefan Herold

Consulting Director, Managing Director Germany

Stefan Herold has right now 20 years experience in professional business. Stefan starts with an education as Mathematisch-technischer Assistent at the University in Dortmund (HRZ). His growing path goes from C++ programmer, project manager up to product manager for standard software. After 8 years experience on the side of a software manufacturer, Stefan started on the customer side at a leading wholesaler of sanitarian products in germany at the beginning of 2001. After the implementation of a PIM and eCommerce solution he changed back to the PIM vendor jCatalog as a project- /productmanager and developed the standard product to the leading PIM product in the market. 2005 Stefan setup the german subsidary of Softlution. As a Business Unit Manager PIM in the Softlution group he brought Softlution to one of the leading service and implementation partner in these arena worldwide. Today Stefan is together with Peter Geschäftsführer of Softlution Deutschland GmbH and operating as Director Consulting international for the Softlution Group. Stefan lives in Dortmund with his wife.

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Martin Roxlau

Sales Director

Martin Roxlau is as Sales Director responsible for the DACH region. He started his sales career in 1989, over 20 years ago, in a printing and advertising company and founded his own company a few years later. After 6 years of independency he moved in the year 2000 to the jCatalog Software AG, a global vendor for PIM and eProcurement Solutions as Key Account Manager. At jCatalog Martin was mainly responsible for the company’s growth for over 6 years. Before Martin Roxlau joined Softlution in May 2008, he worked for two years for the Viamedici GmbH, a vendor of PIM and Cross-Media-Publishing Solutions. Martin lives in Dortmund (Germany) with his wife and two children.

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