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What is Application to Application integration?

A2A integration is hassle-free data mapping for files in any format

The result of increased communication between suppliers and their customers means a huge rise in data import and export. This data is available in very diverse formats. In most cases companies own converter programs to reformat data to make it possible for internal back office systems to import/export this data, even if they are in a 'standard' XML format. Unknown data formats, however, still cause inconveniences or problems. It is costly and time-consuming to adjust a prevailing program and, more important, the adjustment will not secure that it lasts for the future without renewal.

An E-Integration Server means a secure solution for this problem

It uses a mapping manager that converts any kind of data format and provides an understandable set of data for the application the data is meant for, be it a PIM-, E-Business or ERP system.

Do I need A2A integration?

A2A is particularly of interest for companies applying the 'long-tail' marketing strategy for their online business receiving and organizing huge amounts of catalogue- and product information.


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  • What is Application to Application integration?

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