
Integrated multichannel approach

Functions of an E-Business solution

Trends in E-Business

Why Softlution?
I want a low project risk
How does Softlution address this need ?
Softlution is a full-service provider. We cover the full lifecycle of your project, be it:
- Online strategy and design
- Implementation, Quality Assurance and support
- Online marketing (generating traffic, measuring and improving the site)
Softlution has over 13 years experience in implementing E-Business and PIM solutions, giving you the advantage of:
- just 1 main contractor and single-point of contact
- an experienced project organisation used to work in fixed price – fixed date projects
- a separate department Managed Services for 24 * 7 support based on SLA
How can I improve the KPI's of my site ?
Softlution has experience in implementing Web Analytics Software (Google, Webtrends, Omniture) to measure and optimize the online channel (eCommerce or CMS) leading to an increase of the conversion rate and other KPI’s.
Online Marketing capabilities of the solution are important
SOftlution only uses market leading standard E-Business software which we implement in the most agile way for our customers. Marketing functions include cross- and upselling,vouchers and coupons,guided selling, consumer generated content (reviews, tell-a-fried, etc), various promotions,product comparison and –variants and personalization (either product- and/or content related or recommendations).
Technology Alignment
Softlution uses solutions that are based on open standards and commonly used technology such as Java, XML, etc. Softlution has experience in implementing open-source solutions.
The ROI of implementing a PIM should be fast with low TCO
How does Softlution address this need:
- Optimize processes, task list, reports – escalation mechanism
- Translate only once and reuse translated texts
- PIM client licenses cheaper and easier to use than SAP client licenses, add maintenance of product information from SAP into PIM, work can be done quicker in PIM, user must not jump between ERP and other systems – one user interface
- Products can be published quick into the output channels with less work
- Support of Linux and Open source components
- Print catalog production via PIM system can deliver a ROI after the first year (depending on effort, number of languages,...etc.)
Want to know more about our E-Business solutions?
Luc Box
COO
+32 (0)11 260 992

